This is what you will learn in the webinar:
- Today's challenges of online visibility: You'll learn how patients are looking for dental practices today, why classic SEO alone is no longer enough, and what role AI search systems such as ChatGPT, Gemini and Perplexity are already playing today.
- SEO - The basis of modern practice visibility: We'll show you how to build a strong foundation with local SEO, Google Business Profile and reviews, optimize your website in a targeted manner and develop a content strategy — specifically for your dental practice.
- GEO visibility in ChatGPT, Gemini & Perplexity: You'll learn what generative engine optimization actually means, how response engines select and quote content, the role of structured data, authority and comprehensible formulations — and what measures your practice should implement now.
- Live demonstration: Experience the SmileConnect platform live — with SEO & GEO modules, real practical examples and concrete next steps for you.

